No matter whether you embrace an elaborate styling routine to achieve the bounciest curls ever or prefer to co-wash to save up on time and energy, the haircare space has never been more saturated with products for all hair types and textures. However, most women still have a love-hate relationship with their hair, thanks to the overwhelm faced when curating the perfect haircare routine. This is exactly why we put together this ultimate list of top clean and conscious haircare brands out there, as well as the must-try product from each one.
Keep on reading to learn all about hair care, from the budget-friendly classics to niche indie companies and splurge-worthy selections.
1. Kama Ayurveda
The brand:
First launched in 2002, Kama Ayurveda started by offering game-changing skin and hair treatments inspired by ancient traditions of Ayurveda that consumers quickly fell in love with. Credit the brand’s formulations that focused on the goodness of nature to protect the hair from damaging chemicals. Fast forward two decades and today there’s a whole line of cleansing, conditioning and repairing products that boast similar clean formulations that’s become an inspiration for other brands that followed suit.
The hero product:
There’s a good reason why the Rose & Jasmine Hair Cleanser is one of the brand’s biggest bestsellers. Breaking out from damaging chemicals and embracing natural ingredients has led this product to become a crowd favourite. Great for all hair types and textures, this one’s a miracle worker for those looking to restore and balance the hair’s natural shine and lustre. It can be used weekly as a preventative or restoring solution to help undo some pretty serious damage caused by chemicals, heat and external factors.
You can shop on kamaayurveda.com
2. Biotique
The brand:
Founder Vinita Jain started Biotique in 1992, inspired by the unique blend of the 5000-year-old science of Ayurveda and the 21st century biotechnology. Despite the brand’s now-global success, the focus on high-quality, natural and clean ingredients remains a top-most priority. Ayurvedic sciences present balance in nature and harmony, something Biotique has stood by as one of their core values.
The hero product:
No matter your hair type, whether it’s straight, wavy, curly, or coily, if it requires some tender love and care, Biotique’s Bio Bhringraj Therapeutic Hair Oil is the ultimate solution. Our grand mums always emphasized the importance of oiling our hair and natural oils that are packed with the goodness of Ayurvedic powerhouses like amla, bhringraj, butea frondosa and centella make this particular one pack a serious punch, leaving hair shinier, healthier and stronger.
You can shop on biotique.com
3. The Nature’s Co
The brand:
Arguably one of our favourite new brands to launch in the recent years, the Nature’s Co has been reigning supreme in most households thanks to their clean, super affordable and genuine products. Following the natural way of life philosophy, the Nature’s Co’s effective formulas are created keeping traditional natural remedies in mind, combined with innovation and practical solutions. Not to mention their packaging is user-friendly, recyclable and biodegradable but also beyond chic to boot.
The hero product:
There’s no shortage of clean hair cleansers in the market, but according to the public opinion, none work as fabulously as the Nature’s Co Apple – Guava Hair Cleanser. Apt for those who suffer with dry hair, the moisture-retaining vitamins and natural fiber in the product leaves the hair clean, soft and shiny. Bonus points for the fresh and clean fragrance, which is naturally derived.
You can shop on thenaturesco.com
4. Aroma Treasures
The brand:
The brainchild of duo Nirmal Minawala and Araadna Minawala created in year 2000, Aroma Treasures follows the ethos of bestowing complete wellness and lasting beauty from the inside out. That’s why developing high quality formulations was crucial for the brand to set themselves apart from the rest. Mingling Aromatherapy with natural result-driven recipes presents plenty of option for all hair textures and types and a gorgeous aroma that’s so mesmerizing, you won’t even have to wear perfume.
The hero product:
Anyone who loves a good spa day at home should try the Aroma Treasures Argan Liquid Gold Hair Spa, an essential treatment for helping add softness, shine and nourishment to your hair. It’s the closest thing to a professional-quality spa treatment you’ll find, without the harmful chemicals and toxins.
You can shop at aromatreasure.com
5. Earth Rhythm
The brand:
With a focus on offering a little something for everyone, Earth Rhythm has fostered the beauty of earthly treasures and combined them with clinically effective technologies to create game-changing, non-toxic formulas. Their distinct collection of products for all hair types, textures and styling preferences has clean beauty fans fawning over the brand all over the country. We also highly appreciate that all the formulas are free of questionable ingredients and the packaging is 100% sustainable, making it a real earth-friendly product.
The hero product:
Ideal for dry and frizzy hair textures or those with thick hair, the Kukui Nut, Shea Butter & Hibiscus Hair Butter is one of the most moisturizing butter the brand has to offer. Kukui nut oil, shea butter and hibiscus extract are the key players along with jojoba seed oil, grape seed oil and coconut. It restores plenty of moisture into the hair and helps improve elasticity and shine.
You can shop on earthrhythm.com
6. Arata
The brand:
Wavy, curly, and coily haired girls? This one’s for you. Started in 2016, Arata is today on an upward climb offering a wide range of hair, body and skincare products. Sustainability and ethical trade are a top priority for the brand, as is the sourcing of extremely high-quality ingredients and honest and transparent communication with the consumers.
The hero product:
Arata’s Natural Hair Styling Gel is somewhat of a haircare unicorn, especially for those who have curly and coily hair. It magically manages to both tame frizzy hair as well as nourish and strengthen the hair, all while being extremely moisturizing.
You can purchase the products on arata.in
Switching to the right product is only the start of the journey. Getting to your most beautiful hair ever also involves changes such as dietary adjustments, nutritional eating, kicking a few unhealthy habits such as smoking, elaborate scalp care, and focusing on mindfulness practices to destress yourself.
Read more: Conscious Consumerism: 6 Sustainable Fashion & Beauty Marketplaces
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